 When a visitor registers to attend an event online, the PSP automatically selects relevant exhibitors, seminars and features according to the responses completed on the registration. Visitors can then view it on the website or on a kiosk at the show itself. The PSP can be easily printed out giving the visitor a plan of their show, help structure their visit, make the most of their time there and show justification for time spent out of the office.
ASP provides this in conjunction with ExpoKit.
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Keep your data clean and accurate by using address verification software when collecting data. Incorrect address details, misspelled names and duplicates reflect badly on a brand and, however good the mailpiece creative or offer, the opportunity for a good first impression is lost.
Having video on an event website gives potential visitors and exhibitors an opportunity to really see what the show is about and maybe hear more from those involved.
